Building A Story Brand (Book Review)

Building A Story Brand (Book Review)

What do you wanna tell the world? What does your brand wanna tell the world? This is exactly what this book prompts to answer.

Over the years, I must admit, I've failed in creating a proper story that could carry out the brand. This book literally changed the way I perceive business and the importance of building up a story to carry your message.

This is the book description, extracted from Amazon:
"New York Times bestselling author Donald Miller uses the seven universal elements of powerful stories to teach readers how to dramatically improve how they connect with customers and grow their businesses.

Donald Miller’s StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides readers with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching readers the seven universal story points all humans respond to; the real reason customers make purchases; how to simplify a brand message so people understand it; and how to create the most effective messaging for websites, brochures, and social media. Whether you are the marketing director of a multibillion dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers."

So, if you're interested in how to create a brand (and even how to brand yourself effectively), then, this is the perfect book to read.

Building A Story Brand Book:
https://simpleprogrammer.com/yt/buldingastorybrand

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If you have a question, email me at john@bulldogmindset.com